Tourism Tech Marketing Blog for Operators and Destinations

Get practical insights, fresh ideas, and proven tools to help tourism operators succeed in a digital world. At Tourism Tribe, we share what works—so you can spend less time guessing and more time growing.

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Episode 15 – Social Media’s AI Glow-Up: When authenticity wins the algorithm game

Fabienne and Liz unpack how AI is changing the social media game for tourism businesses. They reveal why authentic storytelling, community engagement, and consistency are now the keys to standing out in an AI-driven world.

Tourism businesses in Australia and Canada: how to use AI more sustainably

A guide for tourism businesses: how to use AI more sustainably with practical tips, greener models & conscious choices.

Empowering Indigenous Art Centres Through Digital Transformation: Tourism Tribe at IACA’s Elevate 2025

Tourism Tribe supports IACA’s Elevate 2025 program in Cairns, empowering Indigenous Art Centres with digital skills relevant in Australia, Canada and globally.

Reddit and AI Search: What Every Tourism Business Should Know

Reddit is showing up in AI search results. Here’s why tourism businesses should pay attention - and how to use Reddit to boost visibility.

How to Bulk Create Tourism Social Media Content with Canva + AI

Save hours each month! Learn how to use Canva and AI to bulk create on-brand tourism social media posts using reviews, FAQs, and more.

How to Get Featured on Australian Travel Shows, Radio and Tourism Media (Updated Guide for 2025)

How to get featured on top Australian travel TV shows, radio, and podcasts in 2025. Includes direct media contacts, pitch tips, tourism board emails, and sample scripts.

Tourism Tech Session Recap: Smarter FAQs for AI Search Visibility and Better Bookings

Learn how to build smart FAQs that boost bookings and get found in AI search using GEO, schema markup, and real questions from your visitors.

The unsung hero of tourism websites: how to write FAQs for tourism websites to drive more bookings

Smart FAQs help your tourism business get found in AI search, build trust and boost bookings. Here’s how to write them right.

Episode 14 – AI Spoofs, Scams & Scares, what Tourism Operators need to do now to protect themselves

How AI is Supercharging Scams and What Tourism Businesses Must Do to Stay Safe

Get Seen by AI (and Real People): What We Covered in Our Latest Tourism Tech Session

Learn how to make your tourism website discoverable in AI search tools like ChatGPT and Google’s AI Overview using GEO, schema, blogs, and smart SEO.

Real Results from Logan’s Tourism Digital Improvement Program

25 Logan tourism businesses improved their digital presence through hands-on coaching, audits, and tailored support through this council-led tourism digital support program.

How to get your tourism business featured in Google SGE’s Top Picks (AI Snapshot Cards)

Learn what Google SGE's AI Snapshot Cards (Top Picks) are, why they matter for tourism marketing, and how to get your business featured in these coveted AI results.